Raisenne Dough Riser


A manufacturing company engaged Studio2 to take turn their innovative technology into a product that has become a baker's new best friend.

Bringing technology home

When the maker of what is now the Raisenne Dough Riser approached us, they had a concept in development using one of their innovative technologies — printed heating circuits. Our challenge was to take a one-of-a-kind product unlike anything else on the market, and create a logo that would make it clear what it's for — reliably raising yeast dough in less time. An additional challenge was establishing a brand worthy of the product's $69 price point. The result is a logo that's modern enough for a high-end product with innovative technology inside, but also has a welcoming "artisan baker" touch that appeals to home bakers.

Logo Features

  • Pairs clean/modern and vintage script fonts
  • Shares important product use information
  • Color palette that works across product design, packaging and marketing

Client Accolades