High Rye Bourbons
Liquor Package Design
Trader Joe’s wanted a package design for their new bourbon that would resonate with hip, millennial whiskey drinkers and resemble the untamed spirit of the wild west.
Smooth, Sweet and Delicate
Consumer interest for rye whiskey has grown tremendously in recent years, partly due to an emerging home mixology movement rooted in old-fashioned cocktail recipes spotlighting the rye liquor. Before Trader Joe’s launched High Rye Bourbon, they enlisted the help of Studio2 to create a nostalgic package design that would transport consumers to life on the frontier. The woodsy label features western-style typography and a charred oak barrel background, along with custom graphics.
- Package design
- Graphic design
- Hot foil stamping
- Strip stamps
- Bubble glass
Beautiful, smart design
“Beautiful, smart design work with excellent service. The whole team at Studio2 is top notch. From web development to retail packaging, I couldn't recommend them more.”
The best in website development
“One of the best website development firms...Great project management, great communication, and even better creative design work. Would highly, highly recommend them.”
By far the best
“We have worked with many design companies and Studio2 is by far the best. We had Studio2 create a logo, brand identity and our packaging. We would highly recommend!”
Instrumental in our product launch
“Studio2 was instrumental in the launch of our new hit board game, Phone Phever. The creative staff was both responsive and patient in helping us bring our ideas to life under tight deadlines. Studio2 is Phonetastic!”
Fun and easy to work with
“We needed new print brochures completely re-designed, and we were very happy with Studio2's work. Very professional, fun and easy to work with. It was a real collaborative, and successful process!”
A great experience
"Everyone at Studio2 is so professional, patient and timely! Building a new website with them was such a great experience, I highly recommend them!"
Making new product dreams come true
"Studio2 is instrumental in making new product dreams come true! Their team helped us greatly in the development of our product logo, website, branding, social media, and exposure! We are beyond delighted to work with such a wonderfully talented group of marketing professionals. We HIGHLY recommend them for all marketing and design needs!"
Getting more business
"My website has been doing really well and looks fantastic. I feel like I’ve been getting a lot more business from the site just because it looks so good and is easy to use. Just wanted to say thank you and I love my site!"
Clear and uncomplicated process
"Their process was clear and uncomplicated. Their staff was extremely knowledgeable and responsive. The site they created looks highly professional and sends the message we were trying to communicate. I would recommend working with Studio2 if you are looking for a modern design at a reasonable cost."
A piece that we can be proud of
The brochure was a hit! We had soooo many compliments on it...It's so nice to have a piece that we can a) be proud of, and b) tells our story and our product line so succinctly and clearly. Your team did a wonderful job of asking the right questions, weeding through all of the extra "stuff," and coming up with the perfect marketing piece.