Marine on St. Croix

Rebranding a city

Studio2 was hired to rebrand this historic Minnesota river city founded in 1839. Referencing their iconic village hall, we designed a quaint and versatile logo that'll take them into the future.

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A SENSE OF HISTORY

The places we live all have unique personalities. The city of Marine on St. Croix is no exception. With a history going back to 1839—even before Minnesota became a state—this river town was known for its beauty and lumber industry. Fast-forward nearly 200 years and you'll find that it's a place with a thriving arts community, award-winning architecture, and still a place of beauty. Our redesigned logo reflects the quaint village hall which is the oldest government building still in use in the state.

Logo Features

  • Custom illustration
  • Collaborative process
  • Natural color palette
  • Hand-made authenticity