Posts by Chris Opsahl
Why on Earth are Catalogs Making a Comeback?
Printed catalogs, the workhorses of sales and marketing during the 20th century, are once again becoming a tool marketers will want to keep in their tool kits. According to research conducted by Harvard Business Review and published in their article, “Why Catalogs are Making a Comeback,” response rates to catalog marketing have increased by 170%…
Read MoreLooking Back and Moving Forward
You may have noticed that Studio2 has launched a brand new website. What you probably don’t know is that it took nearly two years to do so. Now websites can’t be built in a day, and those AI apps that claim they can are a scam, but two years is far longer than our average…
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