Trader Joe’s Barbados Rum Packaging

Studio2’s package design for Trader Joe’s Barbados Rum received a gold medal from The Beverage Testing Institute in their 2022 Packaging Compendium. Submissions are evaluated by an influential panel of experts for creativity, graphic design, form, style and function. Featuring both the historical elements distinct to Barbados rum-making and the fun, laid-back essence of the Trader Joe’s brand, this award-winning design stands out against the competition.

“The label design captures both the rich history of rum making in Barbados and the fun, approachable nature of the Trader Joe’s brand. The custom die-cut and illustration paired with warm gold foil highlights and a coordinating neck label and wood corked bottle create a memorable design that really pops on the shelf”.