New Haven
RESIDENTIAL TREATMENT CENTER LOGO
Studio2 created a sophisticated new logo for New Haven, a residential treatment center and boarding school for teen girls in Utah.
A BLEND OF ELEGANCE AND YOUTHFUL CHARM
For this high-end residential treatment center, our objective was to design a logo that would exude a sense of established elegance, appealing to discerning parents while capturing the interest of the teenaged girls (aged 14-18) who will wear the design on apparel and accessories.
To enhance the brand’s visual appeal, we revitalized the color palette by freshening up the traditional navy and royal gold tones with a range of secondary colors that breathe new life into the brand. The new colors further enhance the logo’s versatility and allow for greater expression across various applications. Plus, by designing various iterations, we ensured the logo will always look its best regardless of whether it’s placed on a website, hoodie or sticker!
By striking the perfect balance between sophistication and youthful allure, our redesigned logo successfully embodies the essence of New Haven, leaving a lasting impression on both parents and the girls it serves.
LOGO FEATURES
- Communicates the center’s mission in an artistic way
- Sophisticated design that appeals to high-end customers
- Versatile enough to work in very small or large formats
- Appropriate for embroidery
Client Accolades
